MakerBot Digital Store

"Purchase original, fun, and collectible digital content only for MakerBot Replicator 2 and Fifth Generation MakerBot Replicator 3D Printers."

THE CHALLENGE

Design a platform to showcase and sell premium 3D printable content.

MY ROLE

The MakerBot Digital Store delivers on the promise of compelling, amazingly detailed, and easily printable 3D designs for the new-to-3D printing consumer. Customers are able to browse for content, click to purchase, and start printing right away on their MakerBot 3D printer.

My primary role on the MakerBot Digital Store was working with studio stakeholders in creating an information architecture to handle the robust content that would flow through it, and providing the interaction framework that would define the user journey across all touch-points in the 3D printing ecosystem.

Digital Store content is available through and accessible on the web and MakerBot desktop software and mobile applications.